Build a fundraising system that actually works—without hiring a full-time development director
A done-with-you partnership for Executive Directors of $300K–$2M (annual revenue) nonprofits. We draft the appeals, write the scripts, run the weekly standups, and report to your board—so you can stop juggling four jobs and start building donors who stick.
You believe in the mission. You're also the one doing every job—and fundraising keeps falling through the cracks.
If any of these sound like a Tuesday at your desk, you're not alone—and you're not the problem.
You're the ED, the dev director, and the janitor
You know what needs to happen. You've read the books. You've taken the webinars. But by the time you finish payroll, programs, and the board email, it's 9pm and the donor appeal still isn't written.
You got burned by a consultant before
Someone charged you five figures, dropped off a strategy deck, and disappeared. The plan sat in a Google Drive folder, no one had bandwidth to execute it, and six months later nothing had moved.
Generic fundraising advice doesn't fit your culture
Most fundraising playbooks were built for larger non-profits, and then had your mission statement slapped on the cover. They talk about donor cultivation. You talk about partnerships and investment. The language matters—and yours has been missing.
You can't justify a full-time hire or a big firm
A development director costs $80K (at least) plus benefits. CCS, Generis and the other firms are built for capital campaigns, huge nonprofits and megachurches. You're stuck in the middle—too serious to wing it, too small for the firms that dominate this space.
"I don't have time. I can't afford it. And I don't actually know if this will work for us."
— what nine out of ten EDs say on the first call
What if the strategy and the execution were both handled?
Most consultants hand you a plan and wish you luck. This is the opposite. This is a working relationship where I show up every week, draft the appeals, write the donor scripts, build the calendar, and put it in front of you to send.
You don't need more bandwidth to implement my recommendations—because implementation is part of what you're paying for. Your job is to be the ED, lead the mission, and personalize two sentences before you hit send.
And the language sounds like it came from inside a mission driven culture—because it did. Generosity in a community is a sacred act, not a transaction. Your donor communication should reflect that.
A strategy deck
120 slides. Beautiful diagrams. Sits in a Google Drive folder. Nothing actually gets sent.
A drafted appeal letter
In your inbox by Tuesday, personalized by Wednesday, in donors' mailboxes by Friday. Every week.
What changes when you stop trying to do this alone
Real outcomes. Not vibes. Not slides.
Your appeals get written and sent on time
No more year-end appeals drafted at 11pm on December 28th. The outreach calendar is built, the copy is drafted, and the schedule holds because someone outside your inbox is keeping it moving.
Your lapsed donors come back
Most nonprofits are sitting on a database full of people who used to give—and never heard from you again. We build the sequence that brings them back, in language that honors the relationship instead of guilt-tripping them.
Your board sees real numbers, every month
You get a monthly board report that shows what happened, what's next, and what it cost. No more scrambling the night before the meeting. No more vague updates that don't actually answer the treasurer's questions.
Your major donors get actual cultivation
The top ten people on your list deserve more than a generic email blast. We build the call list, write the talking points, and coach you through the conversations—so the asks happen and feel like ministry, not sales.
You get 10+ hours back every week
The drafting, the scheduling, the database cleanup, the script-writing—all of it lives with me. You show up to a 20-minute standup, review what's ready, and get back to leading the organization.
Your culture stays intact
Everything we draft—from thank-you cards to major donor scripts—sounds like your organization. Because the people writing it understand that generosity is sacred, not a conversion funnel.
How a done-with-you partnership actually works
Three phases. Straightforward. No "deliverables" that take six months to land in your inbox.
Audit what you have
We start by looking at your donor database, your last year of outreach, and your lapsed list. You'll know exactly where the money is hiding—and what to fix first.
Build the system
We draft the appeal calendar, write the donor scripts, set up the standups, and create the board reporting cadence. The system runs on rails, not on your willpower.
Run it together, every week
Weekly 20-minute standups, written recaps, drafted content in your inbox. You personalize and approve. I keep it moving. The work gets done.
What clients say after working together
Real quotes, real people. (Add yours in the file before publishing.)
[Testimonial from a customer who got X result. Aim for something concrete—dollars raised, donors reactivated, hours saved, board sleeping at night.]
[Testimonial from a customer who got X result. Aim for something concrete—dollars raised, donors reactivated, hours saved, board sleeping at night.]
[Testimonial from a customer who got X result. Aim for something concrete—dollars raised, donors reactivated, hours saved, board sleeping at night.]
Three ways to work together
Pick the level of partnership that fits where you are right now. Starting at $1,500.
Audit Sprint
- Donor database audit
- Lapsed donor outreach sequence
- One debrief call with you and your team
- Written recommendations you can hand off
Development Partner
- Everything in Audit Sprint
- Full outreach calendar drafted
- Weekly 20-minute standups for 12 weeks, with written recaps
- Major donor coaching and call scripts for your top ten
- Monthly board reports
- A development playbook your team can keep
Fractional Director
- Everything in Development Partner
- Unlimited content drafting (appeals, emails, scripts, social, proposals)
- Board meeting attendance when you need backup in the room
- Campaign strategy and execution—kickoff through wrap-up
- Direct donor outreach support, including calls and follow-up
Phased payment options available for orgs that need to spread the cost.
Who's behind Bold Move Consulting
Hi! I'm Kevin Benson
I've spent 25 years raising money for nonprofits—most of that time with small and mid-sized Christian organizations. I've also got a background in acting and improv comedy, which turns out to be weirdly useful when you're coaching an ED through their first major donor ask.
I started Bold Move because the orgs I cared about most—the $300K–$2M small nonprofits doing real work—kept getting overlooked by the big firms and oversold by the generalists. I built this practice for those organizations. For you.
Questions you might have
The honest answers. If yours isn't here, ask it on the call.
Our organization is unique. Will a system like this actually fit us? +
We tried a consultant before and it didn't work. Why would this be different? +
How do I justify the cost to my board? +
How much time does this take from me each week? +
What happens on the discovery call? +
Stop doing four jobs. Build a fundraising system that actually works.
If you're an ED of a small nonprofit who knows you need help and is tired of being sold strategy decks, let's have a real conversation about what this could look like.
Book a discovery call